Caesars Hotels — The Roman Empire of Hospitality Anchoring Dubai's Bluewaters Ultra-Luxury Branded Residence Market

| Attribute | Detail | |---|---| | Parent Brand | Caesars Entertainment Corporation | | Founded | 1966 (Caesars Palace Las Vegas) | | Headquarters | Las Vegas, USA (global); Dubai operations via Meraas | | Dubai Property | Caesars Bluewaters Dubai | | Asset Type | 5-star hotel + branded residences (Caesars Residences) | | Location | Bluewaters Island, Dubai | | Caesars Palace Dubai | 5-star hotel, 290 rooms + suites | | Key Dubai Partner | Meraas Development |

TL;DR: Caesars Hotels brings 60 years of iconic luxury hospitality to Dubai's Bluewaters Island in a partnership with Meraas that delivers one of the emirate's most distinctive branded residence propositions. Caesars Bluewaters Dubai gives residential investors access to the global recognition and operational excellence of one of entertainment's most legendary brands, combined with Bluewaters Island's unique position as Dubai's newest waterfront lifestyle destination — adjacent to Ain Dubai (the world's largest observation wheel) and connected to JBR's beach promenade. For investors seeking the most recognisable branded residence name in the world deployed in Dubai's most ambitious new island development, Caesars Residences is the gold standard.

Caesars Brand Heritage — 60 Years of Iconic Luxury

Caesars Palace opened on the Las Vegas Strip in August 1966 with a concept that was unprecedented: a hotel designed as an immersive Roman Empire experience, where every guest was treated as Caesar. The Roman fountains, toga-clad staff, marble lobbies, and world-class entertainment positioned Caesars as the benchmark of American luxury hospitality.

Six decades later, the Caesars brand has expanded globally — Caesars Atlantic City, Caesars Southern Indiana, Caesars London, Caesars Dubai — carrying the Roman luxury aesthetic and its famous entertainment heritage to new markets while maintaining the brand's signature excess and indulgence.

Caesars Brand Metrics

| Metric | Value | |---|---| | Founded | 1966 | | Global Properties | 50+ hotels and resorts | | Total Rooms | 45,000+ | | Casino Operations | 40+ gaming properties | | Caesars Rewards Members | 65 M+ | | Entertainment Events Annually | 10,000+ | | Brand Recognition (US) | #1 casino hospitality brand |

Caesars Bluewaters Dubai — The Island Property

Property Overview

| Feature | Detail | |---|---| | Location | Bluewaters Island, Dubai | | Hotel Classification | 5-star deluxe | | Room Count | 290 rooms + suites | | Dining Outlets | Multiple F&B concepts | | Caesars Rewards | Earn and burn at all Caesars global properties | | Spa | Qua Baths and Spa (signature Caesars wellness brand) | | Entertainment | Live programming, events, signature experiences | | Beach Access | Private beach adjacent to JBR | | Ain Dubai | 30 seconds walk (world's largest observation wheel) | | Opening | 2018 |

Bluewaters Island — Dubai's Newest Waterfront Masterplan

Bluewaters Island is a man-made island developed by Meraas off the coast of JBR (Jumeirah Beach Residence), connected to the mainland by a dedicated bridge and to the Palm Jumeirah and JBR by pedestrian promenades and water taxis.

Bluewaters Island Key Facts

| Feature | Detail | |---|---| | Developer | Meraas | | Size | 1.86 km² | | Residential Units | 10 residential buildings (Caesars + Bluewaters Residences) | | Ain Dubai | World's largest observation wheel (250 m) | | Retail | Bluewater Shops (boutiques, dining) | | Beach | Adjacent to JBR Beach (600m) | | Hotel Properties | Caesars Bluewaters, Caesars Palace | | Drive to DXB Airport | 28 min | | Drive to Downtown | 25 min | | Drive to Marina | 10 min |

Caesars Residences — The Branded Residence Proposition

Caesars Residences at Bluewaters Dubai offers residential owners access to the full Caesars hotel service infrastructure:

Caesars Residence Owner Benefits

| Benefit | Detail | |---|---| | 24-hour concierge | Full Caesars hotel concierge access | | Housekeeping | Daily or scheduled hotel-grade housekeeping | | Room service | In-residence dining from Caesars F&B outlets | | Pool access | Hotel pool complex access | | Spa access | Qua Baths and Spa at preferred rates | | Restaurant priority | Priority reservations at all Caesars dining outlets | | Caesars Rewards | Points earned on all property charges | | Events access | Priority access to Caesars entertainment events | | Managed rental | Optional STR management through Caesars | | Valet parking | ✓ |

Drive Times from Caesars Bluewaters Dubai

| Destination | Drive Time | |---|---| | Dubai International Airport | 28 min | | Downtown Dubai / Burj Khalifa | 25 min | | Mall of the Emirates | 12 min | | Dubai Marina | 10 min | | JBR Beach | 5 min walk | | Palm Jumeirah | 15 min | | DIFC | 25 min | | Abu Dhabi | 80 min |

Ain Dubai — The World's Largest Observation Wheel

Ain Dubai (Eye of Dubai) opened in October 2021 on Bluewaters Island as the world's tallest and largest observation wheel at 250 metres. The structure dominates the Dubai skyline from every direction and is visible from 50+ kilometres — making it one of the most recognisable landmarks in the Middle East.

Ain Dubai's presence transforms Bluewaters from a residential development into a tourism destination — generating a constant flow of visitors who drive the F&B, retail, and short-term rental demand that underpins Caesars Residences' investment thesis.

Ain Dubai Key Facts

| Metric | Value | |---|---| | Height | 250 metres | | Diameter | 210 metres | | Cabin Capacity | 40 cabins × 40 passengers = 1,600 simultaneous visitors | | Annual Visitors | 1M+ (projected) | | Experience Types | Standard, private dining, sports screening, Coca-Cola (branded cabin) | | Operating Hours | Daily; enhanced holiday schedule |

Short-Term Rental Performance — Caesars STR Premium

Bluewaters-Caesars branded residences are among Dubai's most sought-after short-term rental addresses, commanding ADR premiums driven by the Caesars brand, the Ain Dubai landmark, and the JBR beach proximity.

STR Performance Benchmarks (Bluewaters, 2024)

| Unit Type | ADR Range | Annual Occupancy | Gross STR Yield | |---|---|---|---| | Studio | AED 700–1,000 | 74% | 9.0–13% | | 1 Bedroom | AED 900–1,500 | 70% | 8.0–12% | | 2 Bedroom | AED 1,400–2,200 | 67% | 7.0–10% | | 3 Bedroom | AED 2,000–3,500 | 63% | 6.5–9.5% |

Caesars Rewards' 65 million global members provide an organic demand channel for branded residence rentals — reducing OTA dependence and commission costs for investors who use Caesars' managed rental programme.

Investment Case — Why Caesars Branded Residences?

1. The Most Recognisable Brand in Entertainment Hospitality Caesars Palace is one of the world's five most recognisable hotel brands. The brand's name on a Dubai residence is a global marketing asset — pulling buyer demand from markets with no other connection to Dubai.

2. Ain Dubai — Permanent Tourism Anchor The world's largest observation wheel generates constant visitor traffic to Bluewaters Island. This tourism infrastructure is permanent, not speculative — creating structural STR demand that no marketing strategy can replicate.

3. Meraas Quality Assurance Caesars' Dubai partner, Meraas, is one of the UAE's most respected developers (City Walk, La Mer, Boxpark, JBR revamp) — providing the construction quality and community management assurance that backs the Caesars brand promise.

4. Caesars Rewards Distribution 65 million loyalty members create a direct, cost-effective rental demand channel. Caesars Residences owners can list through the Caesars managed rental programme with access to this global distribution.

5. Bluewaters First-Mover Premium As Bluewaters Island's residential and hotel pipeline matures, early buyers capture appreciation from the island's growing brand recognition and tourism infrastructure completion.

Frequently Asked Questions

What does owning a Caesars Residence entitle me to? Owners receive access to all Caesars hotel facilities on Bluewaters Island (pool, spa, concierge, dining) and earn Caesars Rewards points on all charges incurred at Caesars properties globally.

What is the minimum investment in Caesars Residences? Studio units start from approximately AED 1.5–2.0 million in secondary market transactions; one-bedroom units from AED 2.5–3.5 million; penthouses AED 8 million+.

Is Ain Dubai within walking distance of Caesars Residences? Yes — Ain Dubai is approximately a 2-minute walk from Caesars Residences, directly on Bluewaters Island.

Are Caesars Residences eligible for Dubai's Golden Visa? Yes — all units at the price points available in Caesars Residences exceed AED 2 million threshold, qualifying buyers for the UAE's 10-year Golden Visa.

Caesars Hotels Dubai — where the Roman Empire's legendary hospitality meets the world's most ambitious observation wheel and Dubai's most vibrant new waterfront island; a branded residence investment backed by 60 years of iconic global hospitality and one of the world's most recognisable luxury brands.